Embrace Sweets

Monday, August 2, 2010

2500 Year Old Ice Cream

Exotic Ice Cream, 2500 years in the making definitely leaves a little something on your tongue, doesn't it? To begin let me just say, I was completely ignorant when it came to ice cream. I had NO idea that there were different kinds of ice cream from all over the world - especially in Turkey! I love Turkish coffee, food and culture but had never heard of Turkish ice cream, should I really have been surprised?

Mashti Malone's was a complete and utter surprise, I came home from a stifling day battling the heat and traffic, to my Mom hurriedly telling me there was something that I had to watch on TV. I plopped down on my couch and preceded to watch FoodCrafters, a new show on the Cooking Channel. The show was all about sweets (a topic I could easily write a thesis on) and the first sweets company was Mashti Malone's.  Turns out they were literally five minutes from our house down a street I travel twice a day.  We immediately made a bee line to the location for some relief from the hot day.

Mashti Malone's is quite deceiving, from the outside it looks old, run down and basically like it's been there for years - well they actually have.  The company itself has been at this location since 1980 but the recipes and strange concoctions they make have genuinely been thousands of years in the making.

The ice cream is fantastic (they also serve sorbet but that's another visit), creamy, full of flavor, intensely unique and fresh! Fresh is an understatement- all the flavors are made daily in the store from the freshest ingredients available. If you get there to late, you might miss out on your favorite (especially if its everyone's favorite).

What separates MM from the masses are several key points:

This is hands down the finest ice cream around made from:

  • Natural Flavorings
  • Natural Herbs + Spices
  • Exotic Flavors
  • and Triple Purified Water
Flavors such as:
  • Ginger Rosewater
  • Turkish Coffee
  • Creamy Rosewater
  • Lavender
  • my personal favorite - Saffron Rosewater!

I have never tasted anything like this before, the flavors are so rich, so intense, in every spoonful you know that nothing is held back.  There are whole chunks of nuts and real fruit in every bowl.  The Saffron Rosewater (which also has pistachios) is nothing you could ever imagine.  Actually made from saffron, cumin, rose + orange water, and an assortment of other spices (trade secrets) this ice cream is not for children. As the reporter on the FoodCrafers show said, "this is an ice cream parlor for adults".
The Turkish coffee ice cream is bitter from the coffee but has hints of chocolate that smooth it out, the combination of the Turkish coffee with the Saffron Rosewater was such a great combination. The two worked together and didn't over power in my mouth. My senses swirled with utter delight and satisfaction, was definitely had. 

Mom had the Turkish coffee + Praline 'n' Almond - to be honest this one may actually be my favorite they're both so amazing it's hard to choose. The Praline 'n' Almond is crunchy, sweet, caramely and is also a great combination with the bitterness of the coffee.  

What makes this experience so wonderful is that I don't eat ice cream - I am actually lactose intolerant and for me to decide to forge forward and delve head first into a cup of ice cream must mean that it's not only good but WORTH it. Mashti Malone's definitely is. 

I can see without a doubt why this place is a favorite among Angelenos and also why they haven't changed a thing in nearly three decades. Simply put, they don't have to. They are wonderful just the way they are.

Enjoy.

Side Note:
There are also regular flavors such as chocolate chip, butter pecan, rocky road and strawberry; these are all just as great but their unusual flavors are what really set them apart. If you can't make it to their location or a Whole Foods in your area does not carry them, you can also purchase online, click here!

Mashti Malone's beginning
The Mashti Malone's story started when Mashti Shirvani, a student at the time, found an abandoned ice cream parlor called Mugsy Malone.  He spent all the money he had on the lease and the equipment inside the store.  There wasn't enough money left over to change the entire sign, so he only changed half of it.  Mugsy Malone became Mashti Malone. 

Mashti Malone's
1525 N. La Brea Ave
Hollywood, CA 90028
323.874.0144
143 N Maryland @Exchange
Glendale, CA 91206

info@mashtimalone.com \ www.mashtimalone.com

Mashti Malone's can also be found in Whole Foods freezer aisle.

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